The report “The Digital Savvy C-Suite and Boardroom”, prepared by the consultancy Boyden Global Executive Search, concludes that 53% of managers believe that the leadership of their companies is not prepared to successfully implement a digital strategy.
There were more than 1,200 respondents, of which only 48% say they have training for digital in the organizations where they work.
The reason behind this digital ‘gap’ is, according to the consultant, the large investment needed for digital tools and resources and the existence of outdated KPIs (key performance indicators, in the acronym in English) that, in the short term, do not allow return on investments in digital.
The results of the study will enable companies to “strategically prepare companies for a successful digital transformation”, states the Boyden statement.
Gray Hollet, CMO at Boyden Global Executive Search, explains that it is imperative for companies to adapt to the digital environment, “from Artificial Intelligence to e-commerce and data analytics, or risk the viability of the company and their own careers” .
Fernando Neves de Almeida, Managing Partner of Boyden Global Executive Search Portugal, asks that companies “do not see digital as a task to be carried out, but as a culture and a mindset”. Boyden also stresses that “personal characteristics and leadership traits are critical to guiding companies in this context of digital change”.
in IT Insight